The Ambassador car of Hindustan Motors , which has been running proudly on the country’s roads for decades, is almost lost, but this car, once called the pride of India, will now be seen running on the roads once again.
Under an agreement between Hindustan Motors and French carmaker Peugeot, both the companies are working on its engine and design.
Hindustan Motors is an associate company of the country’s well-known brand Birla Group.
Design work is in the last stage
According to Hindustan Motors Director Uttam Bose, the engine and design work of the new Ambassador is in the final stages. Its new model ‘Amby’ will be made at the plant in Chennai. Cars of Japanese company Mitsubishi have also been manufactured in this plant.
How will it look?
According to Uttam Bose, this car will be seen in a new look, but will try to retain its original design as much as possible.
The car will be equipped in a modern avatar with premium styling and new technical features.
The Ambassador car is known for its robustness even today, with its new model also focusing on strength.
It is expected to hit the Indian market in the next two years. Petrol, diesel and CNG were available in all three options before the sale was closed.
Before the sale was closed, this car was available in all three options Petrol, Diesel and CNG. The 1,817cc engine was given in petrol and CNG variants, which generated 75ps of power and 130Nm of torque.
The diesel variant was offered with the option of two engines – 1,489cc and 1,995cc. The power of the 1,489cc engine was to give 35.5bhp power and 72.9Nm torque. At the same time, the power of 1,995cc engine was to generate 56ps power and 112Nm torque.
How did this car start?
In 1942, BM Birla in association with Morris Motors started Hindustan Motors at Okha Port in Gujarat.
In 1948, the company moved its plant to Uttarpara in West Bengal and started manufacturing the Ambassador car designed by Morris. This is the reason why this car is still seen on the roads of Kolkata .
By the 1970s, Hindustan Motors had a 75 per cent share in the Indian car market.
Car was discontinued in 2014
Having someone as an ambassador used to be a matter of pride, but when cheaper and more affordable cars like the Maruti 800 were launched in the country between 1983-91, the ambassador faced a challenge.
It also lags behind rapidly changing technology in the sector, resulting in a drop in car sales and eventually closing in 2014.
In 2017, Peugeot acquired the Ambassador brand from Birla Group for Rs 80 crore.
Hindustan Motors also plans to enter the field of electric vehicles
According to reports, Hindustan Motors has also planned to enter the field of electric vehicles.
The company has joined hands with a European electric vehicle manufacturer for this. This partnership will be of 51:49, in which 51 percent stake will be held by Hindustan Motors.
Under this, Hindustan Motors will manufacture electric scooters at its plant in Kolkata.
According to reports, the company also plans to make electric cars after electric scooters.